DNA Jordan
A flagship smartphone launch turned into pre-orders and trade-ins, then year-round sales conversations from seasonal offers.
27 campaigns · Sep 2023 – Aug 2026 · $6,877 spend.
Read the case studyProfitable website sales from the first month, with every dollar tracked to a purchase.
Two purchase-optimised campaigns launched on the same day: a core campaign with hand-built ad sets, and a catalog campaign showing each shopper products from the store's feed.
$2,327 spend · 7.76% click rate.
| Campaign | Spend | Purchases | Revenue | ROAS | Per sale | CTR |
|---|---|---|---|---|---|---|
| Core sales | $1,467 | 86 | $3,108 | 2.12x | $17.05 | 9.22% |
| Catalog | $860 | 79 | $2,211 | 2.57x | $10.89 | 6.17% |
| Total | $2,327 | 165 | $5,320 | 2.29x | $14.10 | 7.76% |
Catalog ads cost 36% less per sale and returned 2.57x. Budget should lean that way.
The core campaign's 9.2% click rate shows the creative works. The site is the next lever: 1.9% of visits buy.
Average order is $32. A bundle or free-shipping threshold would lift return per order.
A flagship smartphone launch turned into pre-orders and trade-ins, then year-round sales conversations from seasonal offers.
27 campaigns · Sep 2023 – Aug 2026 · $6,877 spend.
Read the case studyA one-tap messaging campaign so buyers can ask, choose and order in the same chat. About one in nine people who clicked started a chat.
QAR 1,426 spend.
Read the case studyTelling as many Qatar shoppers as possible about a QAR 300 cashback offer. Short two-day bursts were the sweet spot.
4 campaigns · Sep–Oct 2023 · QAR 2,611 spend.
Read the case studySend a short business enquiry. We review every one personally, and if there's a fit, you get a private meeting invitation.